Witness my love/hate relationship with Starbucks. While I resent them for being a huge, faceless corporation that sells, for the most part, terrible-tasting, too sweet, overpriced caffeinate…
SOURCE: Rebecca Coleman at 09:57AMOne of the main reasons businesses give me for not wanting to jump into social media is because they are afraid of being flamed. Putting yourself out there involves a certain amount of risk:…
SOURCE: Rebecca Coleman at 10:36AMOnce upon a time, last year to be exact, in the midst of cold, cold February, I got a new stereo installed in my car so I’d have music and podcasts to keep me company on the long drive…
SOURCE: Rebecca Coleman at 11:04AMAs you are likely well aware, I have been obsessed with Pinterest since September. In case you are still unfamiliar with this latest social media craze, Pinterest is an online visual inspira…
SOURCE: Rebecca Coleman at 02:02PMChange. If you are drinking the Social Media Kool-Aid, then you have to accept that dealing with constant change is a given. It’s a double-edged sword: it keeps things interesting, you…
SOURCE: Rebecca Coleman at 10:32AMLast June, I got to present at Social Media Camp Victoria. It was a hoot. I met tons of cool people, got to go to some really cool workshops, and we had drinks at Clive’s (if you are e…
SOURCE: Rebecca Coleman at 11:05AMIt’s here!! It’s here!! As of mid-December, Facebook started rolling out its new personal profile interface called Timeline. Now, Timeline is hardly a new thing: those of us who …
SOURCE: Rebecca Coleman at 11:23AMWell, it’s that time of the year, kids. A time to look back, reflect, and see what when right (and not-so-right) in 2011. Without further ado, here are the year’s top posts: 10. …
SOURCE: Rebecca Coleman at 10:03AMThanks so much for reading, commenting and asking questions in 2011! I appreciate it so much!! I want to wish all of you a very happy Christmas, and a fantastic 2012!
SOURCE: Rebecca Coleman at 03:44PMAm I the only one around here that is starting to suffer from Social Media Exhaustion?? Over the last few months, Google has launched its own social network, Facebook rolled out an extensive…
SOURCE: Rebecca Coleman at 12:53PMHere’s a little something you may or may not know about me (depending on how long you’ve known me for): I spent a chunk of my career as an employment counsellor. Yep. Resumes, in…
SOURCE: Rebecca Coleman at 11:06AMOne of my (probably way too many!) volunteer positions is that I organize a thrice-yearly meeting of all of the arts marketing folks in the lower mainland. This happens via The Alliance for …
SOURCE: Rebecca Coleman at 05:05PMSo, I got this email the other day: I’d like to advertise on your website for our speedysocial.com site. It wouldn’t be anything obtrusive. I’d like to get either a mention & link …
SOURCE: Rebecca Coleman at 11:10AMGuest Post by Cyndi Laurenti. Google has launched Google+ Pages which brings a new dynamic to the web for internet users. Google+ Pages is free, allows easy creation of visually appealing we…
SOURCE: Rebecca Coleman at 12:45PMWell, I don’t know about y’all, but I was NOT happy when I discovered, during the last major Facebook update, that they removed my ability to choose either “Top Posts”…
SOURCE: Rebecca Coleman at 09:50AMI left my WordPress-hosted blog just over a year ago, for the beautifully-designed layout you see before you today (thanks, Janet Baxter!). If you aren’t familiar with WordPress, it…
SOURCE: Rebecca Coleman at 11:10AMWhat I’m about to say next will probably not shock, or come as a surprise to you: Social Media moves fast. Over the last couple of years, I have discovered more breaking news through m…
SOURCE: Rebecca Coleman at 12:21PMIt’s been an interesting week in Social Media. I love looking at case studies, and today I have two for you. ChapStick Chapstick recently launched a new ad campaign. It’s a photo…
SOURCE: Rebecca Coleman at 10:26AMWhen Google launched its social network, Google+, in late June, the only accounts available were personal ones. G+ promised us that pages for business (think about the difference between you…
SOURCE: Rebecca Coleman at 11:18AMOne more. Just one more post about the new Facebook changes, and then I’ll give it a rest for while, I promise. One thing I love about Google+ is how easy they make it for you to thema…
SOURCE: Rebecca Coleman at 09:45AMThe interwebz have been abuzz for the past week about Klout. In case you have been in blissful ignorance up until now, Klout is a website that assigns a score (out of 100) to your social inf…
SOURCE: Rebecca Coleman at 10:26AMWhen I teach workshops and classes, I often start by talking about the changes that are currently happening in the world of marketing. We are increasingly moving from a state of “pus…
SOURCE: Rebecca Coleman at 10:53AMIf you have a business, you should have a Page for your business. Not only does this allow you to keep your personal and business lives separate on Facebook, but it also offers some amazing …
SOURCE: Rebecca Coleman at 10:19AMThis landed in my inbox yesterday, and the timing is perfect. I’m teaching three courses right now, and all of them are at the point of the course where we are learning about Facebook.…
SOURCE: Rebecca Coleman at 10:51AMA couple of hours ago, I was sitting in a dark movie theatre watching Carl Bessai’s newest film, Sisters&Brothers. Sisters&Brothers is the third and final film in a trilogy tha…
SOURCE: Rebecca Coleman at 07:46PMI‘ve been thinking about quitting a lot lately. I am one of those people that, when I commit to something, I will follow through with it, even if it feels like it isn’t working. …
SOURCE: Rebecca Coleman at 12:36PMOne of the myriad of new changes that Facebook has made recently is the introduction of a “Subscribe” feature. You can enable this on your own personal account: click here to do …
SOURCE: Rebecca Coleman at 11:17AMI’m weird. Are you? Is your art weird? Are you arts patrons weird? We Are All Weird is the name of a new book by Seth Godin. It’s a book that finally explained in very simple and clear t…
SOURCE: Rebecca Coleman at 09:48AMFacebook announced on Friday that they are replacing our current Facebook profile with Timeline. Here’s a quick look at the new interface: Here’s Facebook’s marketing piece…
SOURCE: Rebecca Coleman at 10:15AMDear Gentle Reader: Here at the WorldWide Headquarters of Rebecca Coleman, Marketing and Media Relations, there is chaos. I’m moving on the first of the month, so there are boxes and p…
SOURCE: Rebecca Coleman at 11:24AMInfographics are really hot right now. Seems like they are everywhere, and some of them are really interesting. In terms of niche marketing, our goal is to figure out who our market is, and …
SOURCE: Rebecca Coleman at 12:40PM