Friday, August 14, 2015
Remember when it was freezing in February? And remember when I revived my favorite Broadway Fantasy Game, “Will It Recoup?” I challenged all of you to play Producer and decide …
SOURCE: The Producer's Perspective at 11:32AMWednesday, August 12, 2015
You ever see a show early in previews, fall in love with its awesomeness, and then go back to see it again a few months later . . . and somehow it feels different? Maybe the energy is off,…
SOURCE: The Producer's Perspective at 10:06PMTuesday, August 11, 2015
Ladies and Gentle-Blog-Readers . . . it is my pleasure to introduce the newest Associate Producer on Broadway . . . Alice Rix! Let me hear a woo-hoo! And boy am I glad that decision is don…
SOURCE: The Producer's Perspective at 08:57PMMonday, August 10, 2015
Kristin Caskey was part of the producing wonder team behind Thoroughly Modern Millie (along with Hal Luftig and her partner Mike Isaacson) that grabbed the Tony Award away from Urinetown,…
SOURCE: The Producer's Perspective at 02:31PMFriday, August 7, 2015
In the spirit of last night’s boundary-bustin’ opening of Hamilton that got this God-like set of reviews, I thought I’d ask a Hamilton-themed question today. So who do yo…
SOURCE: The Producer's Perspective at 01:03PMThursday, August 6, 2015
Trumpets, please! The NYC Fringe Festival is about to begin! Da-da-da-da!!!! Before I announce this year’s “10 Shows That Stand Out,” I thought I’d fill you in on t…
SOURCE: The Producer's Perspective at 07:11PMWednesday, August 5, 2015
Every day on my commute to high school, I drove on a highway that passed by a church that had a sign out on their front lawn. And every day there was a was different message. A psalm one…
SOURCE: The Producer's Perspective at 10:51PMTuesday, August 4, 2015
Now this was hard. We had several hundred applicants for this one position (and another several hundred that downloaded the app – but never finished it – next time, ok guys? Cu…
SOURCE: The Producer's Perspective at 05:52PMAfter I recorded my podcast with Booking Agent Steve Schnepp, I knew I wanted to chat with a Broadway Tour “Presenter.” I asked a few of my peers which Presenter they thought …
SOURCE: The Producer's Perspective at 07:50AMFriday, July 31, 2015
Sometimes I think that Producers and Marketers forget that theater tickets are expensive. We talk about ticket prices so much, and we talk about discount ticket prices so much, that we just …
SOURCE: The Producer's Perspective at 05:10PMThursday, July 30, 2015
When I was a teen, I used to take day trips from suburban Massachusetts to the city to see shows. I’d drive to New Haven, CT and board a Metro North train bound for Grand Central. …
SOURCE: The Producer's Perspective at 12:20PMWednesday, July 29, 2015
Because this blog is going to be about pricing, let’s just get this out of the way first . . . ready, say it with me, “Broadway tickets are too expensive!” Ok, we all feel …
SOURCE: The Producer's Perspective at 09:07PMTuesday, July 28, 2015
Demos of Rent were famously circling the biz for years before the show was eventually picked up for a tryout at New York Theatre Workshop, and then eventually revolutionized musical theater …
SOURCE: The Producer's Perspective at 11:06AMMonday, July 27, 2015
The following are the Broadway grosses for the week ending July 26th, 2015.
The Broadway grosses are courtesy of The Broadway League
Read more here:
SOURCE: The Producer's Perspective at 10:47PMWhat do Tower Records, Colony Records and Footlight Records all have in common? They were all some of my favorite places to shop for cast albums in the 90s. And now they’re all gone. …
SOURCE: The Producer's Perspective at 01:10PMFriday, July 24, 2015
Everyone is talking theater etiquette these days, thanks to our Theater Etiquette Ambassador . . . or should I say Theater Etiquette Dictator . . . Patti LuPone, and her latest from-the-stag…
SOURCE: The Producer's Perspective at 12:40PMSimple web marketing will tell you to make your “Buy Now” button big and easy to find so a consumer feels drawn to clicking it and making that purchase. The right button should …
SOURCE: The Producer's Perspective at 07:16AMTuesday, July 21, 2015
I’ve done a bunch of fun things on this blog, from Will It Recoup?, my fantasy Broadway game (this year’s results coming soon) to crowdfunding Godspell, and a lot more. But no…
SOURCE: The Producer's Perspective at 03:51PMMonday, July 20, 2015
I’ve been lucky enough to have some pretty influential people from Broadway on this podcast, from Tim Rice to Ben Brantley to Kevin McCollum and a bunch more. But like any industry, B…
SOURCE: The Producer's Perspective at 12:59PMFriday, July 17, 2015
Ok, now we get to the good stuff. Yesterday, we talked all about the all-important reserve in Broadway Budgets, and how they are used and when they are used (and how we all dream of doing sh…
SOURCE: The Producer's Perspective at 10:35PMThursday, July 16, 2015
Before we decide if Broadway shows need bigger reserves, we should probably define what a reserve actually is. As I described in Breakin’ Down a Broadway Budget, a reserve is a chunk …
SOURCE: The Producer's Perspective at 09:19PMWednesday, July 15, 2015
Based on the emails I get, I know that a lot of you are looking to work in this sexy biatch of an industry. I know, I know, it seems so cool, and fun and mysterious. It’s a very clos…
SOURCE: The Producer's Perspective at 01:20PMMonday, July 13, 2015
The following are the Broadway grosses for the week ending July 12th, 2015.
The Broadway grosses are courtesy of The Broadway League
Read more here:
SOURCE: The Producer's Perspective at 10:35PMIt’s quite symbolic that the TKTS booth is in the center of Times Square. Because TDF, the company that runs the booth, is a core part of our industry. What started out as a simple …
SOURCE: The Producer's Perspective at 11:46AMFriday, July 10, 2015
I must confess. I read the NY Post. It all started because I was reading Broadway gossip columnist (and former podcast guest), Michael Riedel. But then, well, I got sucked into their tab…
SOURCE: The Producer's Perspective at 05:23PMThursday, July 9, 2015
My staff and I got into a conversation at our last Fun Food Friday (every so often, we order pizza on Fridays and shoot the sausage and peppers) all about the Pulitzer. What kind of shows w…
SOURCE: The Producer's Perspective at 09:49PMWednesday, July 8, 2015
You guys love you some marketing. I don’t know what it was, but we had a record number of votes for this year’s Broadway Marketing Awards . . . and I’m not talking about ju…
SOURCE: The Producer's Perspective at 08:31PMTuesday, July 7, 2015
You know me . . . I’m an analysis guy. Before I make a decision, I do research, study charts, and conduct focus groups. Heck, I even dial test. And despite my innate desire for copio…
SOURCE: The Producer's Perspective at 01:47PMMonday, July 6, 2015
The following are the Broadway grosses for the week ending July 5th, 2015.
The Broadway grosses are courtesy of The Broadway League
Read more here:
SOURCE: The Producer's Perspective at 05:01PMThis season put a lot of new hits on the boards, but none of them bigger than An American in Paris, which grossed a whopping $1.4mm last week (and I expect that number will get bigger as we…
SOURCE: The Producer's Perspective at 12:11PMFriday, July 3, 2015
There’s a lot of things to whine about in this one nation, indivisible, with liberty and justice for all. The health care system is still a mess. We disagree about things like why…
SOURCE: The Producer's Perspective at 04:51PM 
