All stories by Jenny Dorso on BroadwayStars

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Friday, November 21, 2025

Marketing Broadway tickets as the ultimate holiday gift by Jenny Dorso

Three keys to effective holiday messaging

SOURCE: Broadway News Subscription at 07:30AM

Friday, September 5, 2025

6 advertising and marketing developments impacting Broadway by Jenny Dorso

From the evolution of video to GEO, here’s what you need to know about the next act in Broadway strategy.

SOURCE: Broadway News Subscription at 07:30AM

Friday, August 15, 2025

Using pre-NYC-audience research to set your show up for success by Jenny Dorso

How to make the most of your out-of-town tryout from an advertising perspective

SOURCE: Broadway News Subscription at 07:30AM

Friday, September 13, 2024

What does a ‘digital-first’ world really mean for my ad plan? by Jenny Dorso

The Pekoe Group’s Jenny Dorso offers a fresh way to break down your digital spend.

SOURCE: Broadway News Subscription at 08:30AM

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Meg Masseron: Disney Launches Online Program to Expand Musical Theatre Access in Schools Across U.S.

Michael Paulson: James Corden, Neil Patrick Harris and Bobby Cannavale Lead Broadway ‘Art’

Johnny Oleksinski: These celebs have been the biggest hits — and flops — in ‘Chicago’ on Broadway

Roger Friedman: Trump Is Going Back to Just Calling It “The Kennedy Center”: “Trump Kennedy Center, We’re Getting Sued”

Maya Phillips: ‘The Wild Party’ Is a Vivacious Play That Started as a Scandalous Poem

American Theatre Editors: Netflix to Offer New Live Theatre Service

BroadwayWorld: Review Roundup: DOG DAY AFTERNOON, Starring Jon Bernthal and Ebon Moss-Bachrach

BroadwayWorld: Sardi’s To Close Temporarily As Shubert Organization Acquires Theatre District Landmark

Andrew Gans: Creative Team Revealed for New Dave Malloy-Jen Silverman Musical Black Swan

JK: Review: The Wild Party

Joshua Barone And Lila Barth: ‘Death of a Salesman’ on Broadway Has Help From Something Old

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Show: Company (14)

Show: Just in Time (11)

Show: Home (9)

Show: Six (8)

Show: Hamilton (6)

Show: Wicked (5)

Show: The Great Gatsby (5)

Show: Dog Day Afternoon (5)

Show: What We Did Before Our Moth Days (4)

Show: Chess (3)

Show: The Audience (3)

Show: Hercules (3)

Show: The Rocky Horror Show (3)

Show: Annie (3)

Show: Harvey (3)

Show: Wanted (3)

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Broadway Grosses Report: April 1, 2026; Megan Thee Stallion hospitalized

Review Recap: ‘Dog Day Afternoon’ original Broadway production

Last Week on Broadway: Monday, March 30, 2026

This Week on Broadway for March 29, 2026: Giant

Spotlight: Michael John LaChiusa

Broadway Grosses Report: March 25, 2026; Jojo to join ‘Chess’

Review Recap: Broadway premiere of ‘Giant’ starring John Lithgow

Last Week on Broadway: Tuesday, March 23, 2026

This Week on Broadway for March 22, 2026: The Wild Party (Michael John LaChiusa) @ New York City Center

Broadway Grosses Report: March 18, 2026; ‘Wanted,’ ‘School Girls’ coming to Broadway

MORE...

2025-2026 BROADWAY SEASON

Jun 12, 2025: Call Me Izzy - Studio 54

Aug 14, 2025: Mamma Mia - Winter Garden Theatre

Aug 18, 2025: Jeff Ross: Take A Banana For The Ride - Nederlander Theatre

Sep 16, 2025: Art - Music Box Theatre

Sep 28, 2025: Waiting For Godot - Hudson Theatre

Sep 29, 2025: Punch - Samuel J. Friedman Theatre

Oct 08, 2025: Beetlejuice - Palace Theatre

Oct 16, 2025: Ragtime - Vivian Beaumont Theater

Oct 28, 2025: Liberation - James Earl Jones Theatre

Oct 30, 2025: Little Bear Ridge Road - Booth Theatre

Nov 09, 2025: The Queen of Versailles - St. James Theatre

Nov 13, 2025: Oedipus - Studio 54

Nov 16, 2025: Chess - Imperial Theatre

Nov 20, 2025: Two Strangers (Carry a Cake Across New York) - Longacre Theatre

Dec 08, 2025: Marjorie Prime - Hayes Theater

Jan 08, 2026: Bug - Samuel J. Friedman Theatre

Mar 12, 2026: Every Brilliant Thing - Hudson Theatre

Mar 23, 2026: Giant - Music Box Theatre

Mar 30, 2026: Dog Day Afternoon - August Wilson Theatre

Apr 06, 2026: Becky Shaw - Hayes Theater

Apr 07, 2026: Cats: The Jellicle Ball - Broadhurst Theatre

Apr 09, 2026: Death of a Salesman - Winter Garden Theatre

Apr 12, 2026: Titanique - St. James Theatre

Apr 15, 2026: The Fear of 13 - James Earl Jones Theatre

Apr 16, 2026: Proof - Booth Theatre

Apr 19, 2026: Fallen Angels - Todd Haimes Theatre

Apr 20, 2026: Schmigadoon! - Nederlander Theatre

Apr 21, 2026: The Balusters - Samuel J. Friedman Theatre

Apr 22, 2026: Beaches A New Musical - Majestic Theatre

Apr 23, 2026: The Rocky Horror Show - Studio 54

Apr 25, 2026: Joe Turner's Come and Gone - Ethel Barrymore Theatre

Apr 26, 2026: The Lost Boys - Palace Theatre

Apr 26, 2026: 2025-2026 Tony Awards Eligibility Cut-Off

Apr 26, 2026: Drama Desk Cut-Off

Apr 29, 2026: Drama Desk Nominations

May 05, 2026: 2025-2026 Tony Awards Nominations Announced

May 17, 2026: The 70th Drama Desk Awards - The Town Hall

Jun 02, 2026: The Theatre World Awards

Jun 07, 2026: 79th Annual Tony Awards - Radio City Music Hall

Aladdin

& Juliet

Becky Shaw

The Book of Mormon

Buena Vista Social Club

Chess

Chicago

Death Becomes Her

Death of a Salesman

Dog Day Afternoon

Every Brilliant Thing

The Fear of 13

Giant

The Great Gatsby

Hadestown

Hamilton

Harry Potter and the Cursed Child

Just in Time

The Lion King

Maybe Happy Ending

MJ: The Michael Jackson Musical

Moulin Rouge! The Musical

Operation Mincemeat

The Outsiders

Proof

Ragtime

Six

Stranger Things: The First Shadow

Two Strangers (Carry a Cake Across New York)

Wicked

Aladdin

& Juliet

Becky Shaw

The Book of Mormon

Buena Vista Social Club

Chess

Chicago

Death Becomes Her

Death of a Salesman

What's Playing On Broadway