All stories by Joe Patti on BroadwayStars

Wednesday, July 10, 2024

Free Admission Isn’t An Audience Building Strategy by Joe Patti

Thinking that free or discounted tickets will increase accessibility and loyalty is something of a pet peeve of mine. Yesterday I commented on a post Sean Kelly of Vatic made on LinkedIn whe…

SOURCE: at 08:54PM

Trust In Cultural Organizations Continues To Grow by Joe Patti

A recent post from Colleen Dilenschneider and the folks at IMPACTS analyzes survey data that shows trust in cultural organizations has grown since the pandemic.  Trust in cultural entities …

SOURCE: at 02:32AM
Tuesday, July 9, 2024

WESTAF Celebrates 50 Years Developing Technology For Arts by Joe Patti

The Western Arts Federation (WESTAF), the regional arts organization serving the western portion of the US turns 50 this year. They put out a series of videos on the history of the organizat…

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Tuesday, July 2, 2024

If You Are Apt To Overlook It, How Do You Know Enough To Track It? by Joe Patti

Seth Godin made a post a week or so ago about the need to track things that are really important, but invisible to us or transpire gradually. I sense there is something valuable for arts and…

SOURCE: at 11:42PM
Monday, July 1, 2024

Return To In Person Date Searches Presents An Opportunity by Joe Patti

Bloomberg had an article on a trend that presents an opportunity for arts and cultural organizations. In some respects it could be considered rather mundane news – Gen Z Is abandoning dati…

SOURCE: at 11:32PM
Thursday, June 27, 2024

Still Seeking A Quality Experience, But Want Increased Comfort by Joe Patti

Here is something of a metaphoric lesson for arts and cultural organizations about changing the nature of the experience you offer to align with the needs and expectations of your customers.…

SOURCE: at 03:32AM
Wednesday, June 26, 2024

Making The Experience About More Than Just The Art by Joe Patti

I caught an interview on a National Endowment for the Arts’ podcast  with Tyler Blackwell Curator of Contemporary Art at the Speed Art Museum in Louisville, Kentucky. Blackwell talks abou…

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After Nearly Six Decades It Is Time To Stop Striving And Start Doing by Joe Patti

American Theatre recently published a “Confidential Plan” written by Zelda Fichandler, founding artistic director of Arena Stage in 1968. Initially a memo written to the Arena Stage boar…

SOURCE: at 03:03AM
Thursday, June 20, 2024

Small City Or Small Arts Org, Getting Grants Is Tough by Joe Patti

According to a recent piece on CityLab, smaller cities and towns have much in common with smaller non-profits when it comes to applying for grants.  They both have great need but lack the s…

SOURCE: at 12:54AM
Wednesday, June 19, 2024

The Best Laid Audience Development Plans Oft Go Astray by Joe Patti

Continuing from yesterday’s post about the Wallace Foundation’s evaluation of their five year audience building and sustainability initiative, In Search of the Magic Bullet, the best su…

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Tuesday, June 18, 2024

Magic Bullet May Have Missed, But The Ricochets Hit Valuable Things by Joe Patti

Last Monday, Ruth Hartt sent out an email newsletter noting that the Wallace Foundation’s five year, $52 million Building Audiences for Sustainability Initiative basically failed to identi…

SOURCE: at 06:12AM
Thursday, June 13, 2024

Perception of Crime Is Impacting Urban Based Arts Orgs, Change Of Framing Is Required by Joe Patti

Yesterday there was a report that the rate of violent crimes and some property crimes fell in the first quarter of 2024.  However, that may come as weak comfort to urban based arts organiza…

SOURCE: at 04:24AM
Tuesday, June 11, 2024

Mobile Phone Pied Pipers Lead Audiences To A Concert by Joe Patti

I saw an novel approach discussed for a concert by the BBC Philharmonic in Manchester, England where the concert is performed by the audience walking to the venue. Composer Huang Ruo’s  C…

SOURCE: at 10:12PM

Are Cultural Resources In The Community A Recruitment Tool For Companies? You Bet by Joe Patti

There is frequently talk about how the availability of arts and cultural organizations and activities are frequently a quality of life element that attract employers to communities. I got a …

SOURCE: at 04:24AM
Wednesday, June 5, 2024

What Is Behind Philly’s University of the Arts Abrupt Closure? by Joe Patti

You may have heard the disconcerting news that the 150 year old University of the Arts (UArts) in Philadelphia abruptly announced their closure last week, less than a year after Pennsylvania…

SOURCE: at 01:18AM
Tuesday, June 4, 2024

Models For Staving Of Artist Displacement By Gentrification by Joe Patti

Interesting story in Bloomberg about what some arts organizations are doing to resist being displaced by gentrification.  The article focuses on Alma Weiser who formed Equity Arts as a Perp…

SOURCE: at 12:54AM
Wednesday, May 29, 2024

Flagship Ballet Changes Course And Five Years Later Audiences Are Responding by Joe Patti

An Associated Press story (via reports on the success the NYC Ballet has had in attracting younger audiences.  Not only has the average age dropped in the last five years, …

SOURCE: at 11:12PM
Tuesday, May 28, 2024

Why Actors Are So Brillig At Memorizing Lines by Joe Patti

One of the most common questions performers are asked after a show is, how do you remember all those lines? In a short piece on the MIT Press Reader site, John Seamon writes that the process…

SOURCE: at 10:36PM
Thursday, May 23, 2024

Audiences Should Accept No Substitutes by Joe Patti

Seth Godin had a post this week that serves as a good reminder to arts organizations to make your brand and experience distinctive so that audiences can’t substitute another’s experience…

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Wednesday, May 22, 2024

What People Say Helps Them Feel Welcome by Joe Patti

Yesterday, I mentioned some of the factors about membership/subscription benefits that Colleen Dilenschneider and the folks at IMPACTS identified as most motivating for different generations…

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Tuesday, May 21, 2024

It’s The Mission, Not The Money That Keeps Them Coming Back by Joe Patti

Earlier this month, Colleen Dilenschneider’s team at IMPACTS released some interesting insights about what features of memberships and subscriptions most appeal to different groups. (subsc…

SOURCE: at 01:42PM
Wednesday, May 15, 2024

Who Remembers When There Were Shared Comedy Bits? by Joe Patti

There is a lot of concern these days about intellectual property rights. Artists don’t want their work copied, sampled, superficially reproduced, etc., and have someone else profit off it.…

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Monday, May 13, 2024

Champagne In The Ladies Church/Restroom by Joe Patti

I was somewhat amused by the story of a museum in Tasmania that had a lawsuit brought against it because one of its exhibits was intentionally designed to exclude those who did not identify …

SOURCE: at 10:48PM
Thursday, May 9, 2024

Yeah It’s Hot, But Very Little Sustenance Consuming The Roiling Steam Of Culture by Joe Patti

Seth Godin made a post today that advocates for the value of the journey over the destination: TL;DR is defensive. Not simply because it defends our time, but because it defends us from chan…

SOURCE: at 02:32PM
Wednesday, May 8, 2024

Creativity Isn’t Locked Away In This Shed by Joe Patti

Rochester Institute of Technology (RTI) has a new building that puts creative spaces right next to each other. The Student Hall for Exploration and Development (SHED) has acting and and danc…

SOURCE: at 01:54AM
Tuesday, May 7, 2024

Marketing Storytelling Is All About The Timing by Joe Patti

I recently saw this TED talk by Kelly D. Parker, a marketing professional who calls herself a storytelling strategist.  Her talk was on the power of storytelling and there were a number of …

SOURCE: at 01:54AM
Tuesday, April 30, 2024

When The Marketing Department Is Expected To Do A Lot Of Heavy Lifting by Joe Patti

I know I have been citing Seth Godin a lot lately, but he has had a lot of posts that seemed relevant lately. One of his recent ones addresses how marketing is expected to do a lot of the li…

SOURCE: at 10:54PM
Monday, April 29, 2024

More Untruth In Advertising by Joe Patti

Over the course of the years, I have written on the practice of chopping up reviewer quotes and fitting things back together to make it sound like the critic enjoyed the show. It is called c…

SOURCE: at 10:32PM
Wednesday, April 24, 2024

Choose Yourself Over The Long Haul by Joe Patti

Seth Godin had posted on the 150th anniversary of Impressionism which is benchmarked from the April 15, 1874 art exhibition organized by a number of artists whose work had been refused by th…

SOURCE: at 08:42PM

Getting All Eyes And Minds On Accessibility by Joe Patti

Yesterday, the Western Arts Federation (WESTAF) sponsored a webinar on accessibility lead by Betty Siegel, Director Office of Accessibility and VSA at The Kennedy Center. Siegel was absolute…

SOURCE: at 02:24AM
Tuesday, April 23, 2024

Donors May Be Adding Inefficiencies To Fundraising by Joe Patti

Seth Godin recently made an interesting post about non-profit fundraising, in particular the inefficiencies that exist in the process that can’t be fixed by technology, because it can, but…

SOURCE: at 02:02AM

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