All stories by Dounia Benabdallah on BroadwayStars

Friday, June 27, 2025

From scroll to seat: How digital ads turn tourists into ticket buyers by Dounia Benabdallah

Engaging tourists early and on the ground to convert curiosity into purchases

SOURCE: Broadway News Subscription at 07:30AM
Friday, November 15, 2024

How to turn advertising analytics into action by Dounia Benabdallah

Numbers are only helpful if you know how to use them.

SOURCE: Broadway News Subscription at 08:30AM