Wednesday, February 13, 2019

Activate Google Signals And Slurp Up Even More Of That Sweet Google Juice by Drew McManus

Google Signals provides the framework for tracking signed in users across devices, such as multiple browsers, mobile apps, mobile devices, and more. In short, the new reporting features in S…

Linked From artshacker.com at 06:02PM
Monday, February 11, 2019

Valuing and Acknowledging Donations by Joe Patti

I recently attended a webinar conducted by John Taylor of John H. Taylor Consulting providing updates on IRS rules on acknowledging charitable giving. Neither Taylor nor I are lawyers and th…

Linked From artshacker.com at 05:41PM
Tuesday, February 5, 2019

Friends Don’t Let Friends Boost Posts by Ceci Dadisman

You’ll find out what I mean by that ^^^ at an in-depth webinar all about Facebook advertising hosted by the West Virginia Association of Museums. Registration is required but you don…

Linked From artshacker.com at 10:18PM
Thursday, January 31, 2019

Orchestra & Opera Workplace Satisfaction: Winter 2019 by Drew McManus

The latest installment in the bi-annual series at my orchestra business blog that measures workplace satisfaction ratings of arts managers at orchestra and opera organizations by way of glas…

Linked From artshacker.com at 03:00AM
Tuesday, January 29, 2019

Understanding The Difference Between Cloud Based and Hosted Software And Apps by Drew McManus

An increasing amount of the time spent working with clients via my web development firm is understanding the differences between cloud based and hosted software and apps. There are no shorta…

Linked From artshacker.com at 12:05PM
Tuesday, January 22, 2019

Most Personality Quizzes Are Junk Science. Here’s One from @FiveThirtyEight That Isn’t. Let’s See How Arts Admins Stack Up. by Drew McManus

If you’re a data nerd then you almost certainly know about FiveThirtyEight.com, statistician Nate Silver’s number-crunching hub of data goodness. Recently, they posted a personal…

Linked From artshacker.com at 04:43PM
Wednesday, January 16, 2019

Coming Soon To A Conference Near You! 2019 Installment by Artshacker

Conference season is in full swing and there are several opportunities to attend sessions and meet up with ArtsHacker’s regular contributors. We’ve nearly doubled the number of confe…

Linked From artshacker.com at 04:35PM
Monday, January 14, 2019

What Is A DUNS Number And Why Do I Need It? by Joe Patti

If you have ever applied for a grant, especially from an entity or program receiving funds from the federal government, you have likely been asked to provide your organization’s DUNS (…

Linked From artshacker.com at 12:59PM
Monday, December 31, 2018

Leveling Up Your WCAG Skills With Kontrast Chrome Extension by Drew McManus

In November, 2018 we examined how you can move toward better web accessibility by focusing on improved color contrast. If you’re starting to get into a groove on those tasks, you proba…

Linked From artshacker.com at 03:00AM
Sunday, December 23, 2018

Happy holidays From Everyone At ArtsHacker! by Drew McManus

Set autoresponders to stun! We hope everyone is able to enjoy some time for fun and relaxation with family and loved ones over the holiday season. During the break, take some time to peruse …

Linked From artshacker.com at 04:40PM
Wednesday, December 19, 2018

Stop! Before You Send An Email To That Old List… by Ceci Dadisman

Clean your list! If I had a nickel for every client who emailed me in a panic because MailChimp (or Constant Contact or Emma or whoever) froze their account because an exceptionally high bou…

Linked From artshacker.com at 03:00AM
Monday, December 17, 2018

Looking For A Creative Business Holiday Card Idea? by Drew McManus

Business holiday cards can be a tricky task: you can always opt for safe/bland or cutesy/meme but doing something that reinforces your actual business relationship can be a tall order. Fort…

Linked From artshacker.com at 03:00AM
Thursday, December 13, 2018

It’s Here! The 2017 Digital Marketing Benchmark Study by Ceci Dadisman

It is one of the best times of year! Capacity Interactive has published their most recent Arts Industry Digital Marketing Benchmarking Study findings. In looking at these findings year-over-…

Linked From artshacker.com at 03:00AM
Wednesday, December 12, 2018

It’s ArtsHacker’s Fourth Anniversary! by Drew McManus

Time continues to fly as today marks ArtsHacker's fourth anniversary! To celebrate, we put together a special 2018 Year In Review post.

Linked From artshacker.com at 03:00AM
Thursday, December 6, 2018

It Isn’t Just About The Price! by Ceci Dadisman

In the arts administration world, there is always a lot of talk about things that relate to the cost of admission. Are prices too high that they are preventing people from attending? Should …

Linked From artshacker.com at 12:31PM
Tuesday, December 4, 2018

How Good Of A Job Does Your Organization Do With Cybersecurity? by Drew McManus

In the wake of the Marriott hotel security breach that exposed not only exposed personal information for their customers, but also passport numbers and credit card payment information, it…

Linked From artshacker.com at 03:00AM
Wednesday, November 28, 2018

Web Accessibility Through Content Management: Using Headers The Right Way by Drew McManus

If web accessibility isn’t already on your radar, it should be.  At the heart of accessible design are the Web Content Accessibility Guidelines (WCAG), a central element of a series o…

Linked From artshacker.com at 04:44PM
Tuesday, November 27, 2018

A Library Is Winning Instagram Stories by Ceci Dadisman

Yep, that’s right. A library. The New York Public Library is getting people to read the classics 10 seconds at a time using what they call “Insta Novels”. The launch of Ins…

Linked From artshacker.com at 03:00AM
Thursday, November 22, 2018

Happy Thanksgiving From Everyone At ArtsHacker by Drew McManus

We hope everyone has some time to enjoy a safe and relaxing Thanksgiving with family and friends.

Linked From artshacker.com at 03:00AM
Tuesday, November 20, 2018

Common Deal Structures For Touring Groups by Joe Patti

When it comes to paying touring performers, there are all sorts of deal that can be made. The payment terms on those deals can get pretty confusing. There are a number of resources available…

Linked From artshacker.com at 03:00AM
Thursday, November 15, 2018

Ease Into Web Accessibility With Color Contrast by Drew McManus

Web content accessibility is an increasingly important topic and if it isn’t already on your radar, it should be. At the heart of accessibility are the Web Content Accessibility Guidel…

Linked From artshacker.com at 03:52PM
Monday, November 5, 2018

Conference Alert: #NAMPC 2018 by Artshacker

The next ArtsHacker run conference session is this Sunday, Nov. 11, in Seattle for the 2018 National Arts Marketing Project Conference (#NAMPC). ArtsHacker editor-in-chief, Drew McManus, and…

Linked From artshacker.com at 01:07PM
Friday, November 2, 2018

How to “Deep Work” by Jonathan Eifert

While many of us know what we want to achieve, it’s often derailed because of numerous factors. Some might be external (caused by others), but I’ve found many are internal (caused by my…

Linked From artshacker.com at 02:19PM
Tuesday, October 30, 2018

Your Email Marketing Provider May Now Be Collecting Sales Tax by Drew McManus

In the wake of the June 21, 2018 U.S. Supreme Court decision in South Dakota v. Wayfair most remote sellers, such as email marketing providers, are now required to begin collecting sales tax…

Linked From artshacker.com at 03:29PM
Wednesday, October 17, 2018

Get Even More Of That Sweet Google Juice Using Secondary Dimensions by Drew McManus

Recently, my fellow ArtsHacker, Ceci Dadisman, and I conducted a private Google Analytics (GA) training session* for a nonprofit performing arts org. About mid-way through the session, we di…

Linked From artshacker.com at 05:09PM
Wednesday, October 10, 2018

The Change History Dashboard: Your Google Analytics Secret Weapon by Drew McManus

Although it’s been around since 2014, the Change History dashboard inside Google Analytics is one of those oft overlooked, but useful tools that can save your bacon at just the right m…

Linked From artshacker.com at 06:31PM
Wednesday, October 3, 2018

New IRS Decision Could Keep Foreign Artists At Home by Joe Patti

Due to budget and staffing issues, as of October 1, 2018, the IRS will no longer create Central Withholding Agreements (CWA) with artists making less than $10,000. Wait, wait, wait, wait..be…

Linked From artshacker.com at 05:25PM
Thursday, September 27, 2018

Everything I Ever Needed To Know About Arts Marketing, I Learned From Mister Rogers by Ceci Dadisman

It’s no secret that I’m a huge fan of Mister Rogers’ Neighborhood. When I was a kid, it was the only TV show I was allowed to watch. (I’m not kidding, ask my mother.)…

Linked From artshacker.com at 04:32PM
Monday, September 24, 2018

12 Dark Pattern Tactics And How To Make Sure You Aren’t Using Them by Drew McManus

Undoubtedly, arts organizations want to maintain as large of a list of engaged subscribers as possible when it comes to their users. But there’s a fine line between encouraging ongoing…

Linked From artshacker.com at 03:15PM
Monday, September 17, 2018

Easy Meeting Scheduling With Doodle by Drew McManus

If I can put on my grumpy Gen-X arts admin hat for a moment, I have to say that the older I get, the less I enjoy trying new apps. Instead, finding something that works and sticking with it …

Linked From artshacker.com at 04:45PM
Thursday, September 6, 2018

The Best Time To Send Email by Ceci Dadisman

The one question I always get when I talk about email marketing at conferences or in workshops is, “When is the best day and time to send an email?” My answer is, inevitably, som…

Linked From artshacker.com at 10:22AM

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